Overview
2 Days of Sessions • 80+ Exhibitors • Wellness Area
The NYS Brewers Conference presented by TLF Graphics is the fastest growing state-level brewers conference in the country, over 700 people are expected to attend this year. There is plenty of opportunity to learn, gather resources and connect with industry professionals. We look forward to seeing you at the Albany Capital Center in downtown Albany March 19-21, 2025.
Registration opens October 1st exclusively through MembershipWorks. NYSBA allied & brewery members receive discounted registration (breweries $229 / $279 non-members, allieds $299 / non-members $349).
Exhibitor Showcase registration is separate from Attendee registration. $699 members / $999 nonmembers.
Not a current member? Join the NYSBA as a brewery or allied today.
*Your Conference registration can be managed and updated at anytime by logging into your MembershipWorks account.
*PLEASE NOTE: The Empire State Barley and Malt Summit (WED 3/19) requires SEPARATE REGISTRATION. Click here to learn more.
40 Educational Sessions
Content for Every Member of Your Team.
Industry professionals share their expertise on a wide range of content providing an enriching experience for all members of your team. From the taproom to the brewhouse, marketing to accounting - all are sure to learn something new. Select 1 session during each of the four time slots per day.
Educational Tracks:
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Brewing Operations
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Taproom / Facilities
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Sales & Marketing
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Legal / Business
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Finance
80+
Exhibitors
Discover New Partners, Products & Solutions.
Meet face to face with more than100 companies from across the country that can help your business save time, save money, and grow. Located on the 1st and 2nd floors of the Albany Capital Center, the exhibit hall is easily accessible by elevator or escalator from the breakout sessions. Discover innovative products and solutions to help your business thrive.
THURSDAY
Keynote
Address
Panel Lead by Bart Watson
President and CEO, Brewers Association (BA)
Fred Matt
President, FX Matt Brewing Company,
BA Board Member
Marisa LomonacoCo-Owner/Founder, Hudson Valley Brewery
Kristen Lunkenheimer
Co-Owner, Lunkenheimer Brewing Co.
NYSBA Board Member
Hutch Kugeman
Professor, Brewery at the CIA
NYSBA President
Paul Leone
Executive Director, NYSBA
Join Brewers Association President & CEO Bart Watson and NYS brewery owners for a dynamic keynote panel on the evolution of the craft beer industry and the need to adapt in a changing landscape. This insightful discussion will provide a realistic yet inspiring roadmap for the future, offering practical takeaways to help breweries thrive.
FRIDAY
Keynote
Address
Julie Rhodes
CEO, Not Your Hobby Marketing Solutions
The craft beer industry isn’t just a collection of passion projects anymore - it’s a highly competitive landscape where every part of your brewery plays a role in success. Drawing on 20+ years of industry experience, Julie will share real-world examples of how aligning strategy across teams can transform your brewery. From boosting sales to increasing profits, you’ll learn how connecting every role to a shared goal drives results. Whether you’re brewing, serving, or selling, you’ll leave with practical tips to help your brewery thrive.
EMPIRE STATE
Barley &
Malt Summit
WED 3/19 | 12-6PM
The Summit invites New York’s craft beverage producers to foster collaboration and share knowledge. Informative sessions will explore the journey from grain to glass, driving growth and innovation in the barley, malt, brewing and distilling industries. Separate registration required.
Beers & Bonding
Share Beer & Conversation
Networking is an important part of the NYS Brewers Conference. Get to know peers, suppliers, and icons on a personal level…it’s what makes the NY craft beer community so strong.
New York State Cream Ale Experience
hosted by The Hop Guild
New York Hops, Creamy Tops! Join the Hop Guild as we kick off the Conference with a showcase of Cream Ales, a style of beer deeply rooted in New York’s rich brewing traditions. Sample an array of distinctive brews, learn about the unique characteristics of each, and discover why this style continues to be a favorite among craft beer enthusiasts. Dive into the world of Cream Ales and experience the best of New York’s hops!
Sponsorship
Connect with Breweries
There are a myriad of ways to get involved with the Conference. Position your brand to stand out and show your support of the NYS craft beer industry. Packages available at all investment levels. Contact sponsorship@newyorkcraftbeer.com.
Advertising
Showcase your brand with digital advertising.
We no longer print a physical Conference Program but there are still ways to get your brand in front of Conference attendees. There are a myriad of display screens throughout the interior of the venue and a large screen visible to those passing by the exterior of the venue.
Accommodations
The following hotels are within walking distance of the Albany Capital Center:
Renaissance Hotel (connected to ACC)
144 State St, Albany, NY
(518) 992-2500
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Discounted rates available through 2/23 or until sold out.
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$179/night - Book here.
Hilton Albany (0.2 mi.)
40 Lodge St, Albany, NY
(518) 462-6611
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Discounted rates available through 2/18 or until sold out
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$169/night - Book here.
Quality Inn & Suites (12.7 mi.)
611 Troy-Schenectady Rd., Latham, NY
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Discounted rates available through 2/19 or until sold out
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$115/night - Book here.
Fairfield Inn (0.3 mi.)
74 State St, Albany, NY
(518) 434-7410
Hampton Inn and Suites (0.4 mi)
25 Chapel Street, Albany, NY
(518) 432-7000
Four Points by Sheraton Albany (1.64 mi.)
3 Mount Hope Way, Albany, NY
(518) 949-2220
Places to Eat
Fine Dining:
Wellington’s (0.0 mi. - inside Renaissance Hotel)
144 State Street
Yono’s (0.3 mi. - inside Hampton Inn and Suites Downtown-Albany)
25 Chapel Street
dp An American Brasserie (0.3 mi. - inside Hampton Inn and Suites Downtown-Albany)
25 Chapel Street
Cafe Capriccio (0.3 mi.)
49 Grand Street
677 Prime (0.6 mi.)
677 Broadway
Pub Fare:
The City Beer Hall (0.1 mi.)
42 Howard Street
The Hollow Bar & Kitchen (0.3 mi.)
79 N. Pearl Street
Hill Street Cafe (0.3 mi.)
180 Madison Avenue
The Skinny Pancake (0.4 mi.)
1 Stuben Street
McGeary’s (0.6 mi.)
4 Clinton Square
The Olde English Pub and Pantry (0.6 mi.)
683 Broadway
El Loco Mexican Cafe (0.8 mi.)
465 Madison Ave
Raise a Glass to the 2025
Conference Sponsors!
NYSBA
The New York State Brewers Association (NYSBA) is a non-profit organization that supports the craft beer industry through advocacy, education, and promotion.
The NYSBA works to unify the industry in order to have continued success legislatively, ensuring a positive economic environment for breweries to thrive. Ranking #2 in the US for the number of breweries, the NYSBA has 500+ active members. NYS craft beer thrives because of our community of breweries, allied members, partners and craft beer enthusiasts. #thinkNYdrinkNY